Asia Pacific Journal of Marketing and Logistics

Recent Papers/Articles

Devoted to you my love

Volume: 28

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Devoted to you my love: brand devotion amongst young consumers in emerging Indian market

and 

Volume: 28

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The impact of ethnicity on luxury perception: the case of Singapore?s Generation Y

and 

Volume: 28

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The Mediating Role of New Ecological Paradigm between Value Orientations and Pro-Environmental Personal Norm in the Agricultural Context

and 

Volume: 28

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Category captain arrangements in grocery retail marketing

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Volume: 27

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The impact of territory of origin on product authenticity perceptions

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Volume: 27

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Linking fashion consciousness with Gen Y attitude towards prestige brands

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Volume: 27

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Export marketing assistance and early internationalizing firm performance

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Volume: 27

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Overcoming trade logistics challenges: Asia-Pacific experiences

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Volume: 27

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Demand creating service

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Volume: 27

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Macau gambling industry: current challenges and opportunities next decade

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Volume: 27

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